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Killer Blog

Want to Writer Killer Blog Posts?

Small business blogging isn’t dead, but your blog can become “dead in the water” if your posts don’t deliver for your readers.  If your blog posts are too long, confusing, hard to follow, or not well thought-out, you can lose opportunities to convert readers into buyers.

What is a Killer Blog Post?

A killer blog post is one that gets shared across social networks, leads quality discussions in your comments section, and ultimately generates business leads.

It consists of;

  • A Killer Idea which gets people interested in your post, captures the imagination, and solves a problem. Think of your business’s industry and help your customers solve their biggest challenges.
    Note: Need help organizing your blog post ideas? Start an editorial calendar. Here’s a video tutorial to help you get started!
  • Killer Content brings the idea to life and holds your reader’s attention. Videos, pod-casts, and other media can be used to enhance your idea. You’ll find a couple of ideas on good content creation in this article.
  • and Killer Copy-writing which moves the reader along and keeps them engaged until the very end. Copyblogger has an excellent tutorial on copywriting that I highly recommend if you want to learn how to write great copy like a pro!

If you want to write awesome blog posts that engage your readers, builds community, and generates leads, you’ll have to follow 12 easy steps. Go through each using the info-graphic below and bookmark this page to reference it whenever you need it.

Note: Want my best advice for writing killer blog posts and growing your blog? Sign up for my 2 for 1 Success Coaching special. If you want to get more blog traffic, create deeper connections with your readers, and generate more business sales then this deal is for you!

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Killer Blog Post Infographic

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About The Author

Rod Kirby

Rod Kirby helps entrepreneurs, small business owners, and organizations take advantage of social media marketing and new media through his company, Kirby Enterprises. Follow Rod on Twitter here.